There are no doubts that we live in the age of fast technological development and that technology is in every part of our lives. The fast-developing artificial intelligence, AI, is reaching every single aspect of our lives. Many industries and business sectors have embraced the use of AI and are making great efforts to use it in the best and cheapest way it can be used. The same goes for gambling and casino businesses. Online casinos and the gambling industries are trying to incorporate the artificial intelligence into their business.  So, how does AI influence online betting and gaming and how will it influence them in the future? In the following paragraphs, we will try to provide some satisfactory answers to these questions. 

ANALYSIS OF DATA 

Nowadays, when we daily leave a certain amount on data on the Internet such as our interests, purchases we make, social networks we use, friends we have, the collection and analysis of data is of crucial importance. This is the first influence of AI on business and industries. It helps people in the business optimize their marketing performance. This applies to gambling and betting as well. The collection and analysis of data are very important in the gambling industry. By collecting the data, the gambling industry is always a step ahead of their clients. 

ACCURATE PROBABILITY 

Another benefit of artificial intelligence to the gambling and betting industries is creating various odds. By collecting and analyzing the date with the help of AI software, the operators working in casinos are able to give their clients accurate odds. In addition, accurate probability provided by artificial intelligence software can help the players by giving them accurate statistics which, furthermore, can help them win often. 

AUDIENCE

So far, the age of people who gambled ranged from 35 to 64 years. However, with the help of artificial intelligence engines, there was an expansion of the audience. New virtual reality software attracts people of younger generations as well, especially in the field of online gambling. Younger people prefer to gamble online and to play virtual reality games much more than their older counterparts. Thus, the artificial intelligence extends the fields of interests for the gambling industry and provides more potential clients.

BOTS 

When it comes to the gambling industry it is important to mention bots. The main characteristic of artificial intelligence software is to continually learn how to adapt to changes and human opponents in this particular case. In other way, bots can beat human players which can damage the gambling industry a lot. Many people can lose their interests and stop playing games. This is why a special attention needs to be paid to bots. 

ADDICTION

It is known that gambling and betting can cause addiction. This is not good for the gambling industry. It leaves a bad mark on it, and, furthermore, discourages new potential clients to start gambling. Artificial intelligence software can recognize which people are addicted to the games and prevent them from playing thus leaving the gambling industry unharmed. 

The invention of artificial intelligence and its fast development have great potentials in all aspects of businesses and industries. The benefits of its influence on the gambling industry are enormous. And this is only the beginning of AI development and implementation in the gambling industry, the future innovations have yet to develop and become an essential part of the industry.